Save time and money on your direct mail campaigns
At Spectrum Data, our data hygiene, address validation, merge/purge and matchback services help you mail smarter.
Address validation ensures that your list is compliant with US Postal Service standards and improves match rates on NCOA processing. National Change of Address processing means that more of your direct mail campaigns, postcards and letters reach your intended recipients. Our proprietary merge/purge process eliminates costly duplicate mailings, while our advanced postal presort processes enable you to take advantage of postal discounts for pieces mailed to the same destination entry pointThe Postal Service offers lower prices for mail that is transported by the mailer to certain kinds of postal facilities, or destination entry points. Generally, the closer you take the mail to its final destination, the less postage you pay..
The result: Improved efficiency, increased response rates and real savings in time and money.
When your direct mail campaign is complete, our matchback service helps you analyze results. We match sales activity to the people you mailed in order to measure your campaign's success. Whether you mail catalogs, postcards or letters, our analysis will help you determine what works so that you can duplicate successes again and again.
Our team of direct mail professionals will manage the entire process from beginning to end, leaving you to focus on what you do best: selling your products and services. Call us at 800-733-6567 for more information and to learn about our free matchback offerFor a limited time, you can take advantage of our free matchback offer. Our matchback response analysis helps measure campaign results by connecting campaign recipients to sales activity. For details, call us toll-free at 800-733-6567..