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Our customers have been craving for more insight into their buyers. In response, we developed an interactive dashboard solution code named: Genesis.  Genesis unifies data from your company’s CRM, eCommerce websites, email providers, and more to provide cross-channel marketing, sales, and product insight.

From Our Clients

“Genesis has helped my marketing team reallocate our budget and focus on the channels generating the highest quality leads, which have increased 110% within only 60 days! Our sales and marketing teams are working together more effectively than ever before”

Charles Mertz, CEO - Alphagility

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How Genesis Business Insights Works

Genesis Business Insights is a simple process. First, all you need to do is grant Genesis Business Insights access to your CRM and digital properties. We are experienced with several CRM solutions, specifically all versions of NetSuite. Automated data retrieval brings data into our SaaS solution and a standardization of data elements occurs. This standardization allows Genesis Business Insights to identify potential duplicate customer accounts and merge information into consolidated customer accounts. Once your data across the selected channels and platforms is ready, configured reports are set-up to display the marketing, merchandising, and sales data most important to you. We display information brought in from multiple eCommerce channels, websites, email providers, search engines, and more, all integrated to your CRM for a comprehensive customer view.

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