With data quality assurance, you WILL improve your bottom line.
Enhance your data quality with the help of Spectrum Data, where we help purge your direct mail lists of postal addresses that are not deliverable. Data scrubbing is essential in the United States, where more than 35 million people – more than 11 percent of the population – move every year, according to the U.S. Census Bureau. Keeping your data clean with this high move rate is a challenge for any business. Our postal address validation services offer a comprehensive data hygiene program that includes everything you need for a thorough data scrubbing, from NCOA and Cass Certification to LACS and Deceased Suppression Processing.
Getting your address data clean will result in savings to your bottom-line. With data cleaning, your direct marketing message will be on target with valid postal addresses, and you will pay less postage because your bulk mailings will be in compliance with postal regulations.
To enhance your data quality, call us today at 800-733-6567.