A solid merge purge program offers significant savings on both printing and postage fees

Data management efforts do not end with direct mail list segmentation. Our duplicate search processing, often called dedupe or data deduplication, will help you merge and purge your mailing list for clean data.

A duplicate check of your data is a critical money-saver, eliminating as much as 5 percent of your customer list due to duplicate names and addresses. Eliminating duplicate records not only saves mailing costs, deleting duplicates also can significantly cut your printing costs. Ultimately, our duplicates merge purge service can save thousands of dollars on large bulk direct mail marketing campaigns.

Mailing to a business? Our data management services will help you identify and target executive decision makers, as well as those in the trenches who do the critical ordering in organizations. Our B-to-B data merge and purge services help ensure that the most critical team members of a business receive your direct marketing mailers.

Discover the benefits of our duplicate name and address search processing today. Call 800-733-6567.

Spectrum has done an excellent job of helping us scrub our data. The first merge purge they did for us removed an additional 8,000 duplicates, which translated to a savings of over $6,000 in printing and mailing fees. We continue to use Spectrum to keep our lists clean and get the most bang for our mailing dollar.
Sue Barone, Direct Mail Manager
Masune First Aid & Safety